Technowave International installed LCD digital price displays and Electronic Shelf Labels for the new MS Max store in Oman, opened on 21-06-2026, helping the store manage fresh food pricing, offers and promotions more efficiently.
The new MS Max store in Oman required a modern pricing solution for fresh food sections where prices and promotions can change frequently. Technowave International delivered a digital pricing setup using LCD displays and ESL labels to support faster updates, better visibility and cleaner store presentation.
MS Max needed a digital pricing solution that could support frequent price changes and promotional updates across fresh food sections.
Fresh food departments require fast and accurate pricing because rates, offers and product availability can change often.
Technowave installed a combination of LCD digital displays and small ESL labels based on the actual store section requirement. The solution also supports ERP-based automation through Technowave’s custom-developed integration tool.
Installed for clear front-facing price and promotion visibility in the fresh section.
Used in the fruits and vegetables area to improve visibility from both directions.
Provided for deli, bakery, fish and butchery counters for compact and accurate pricing.
Technowave’s custom-developed integration tool allows the ESL solution to work with any available ERP system in the market, helping retailers automate pricing updates directly from their existing business software.
Pricing can be updated quickly without replacing paper tags manually.
Offers and campaigns can be shown using custom digital templates.
LCDs and ESL labels create a modern and organized fresh food section.
Digital updates help reduce mismatch between displayed and system prices.
Store teams save time on printing, replacing and checking price tags.
Technowave’s integration tool helps automate pricing updates from the retailer’s existing ERP system.
Technowave International helps supermarkets, hypermarkets and retail stores implement Electronic Shelf Labels with the right hardware, templates, ERP integration, installation and local support.
From LCD price displays to compact ESL labels, Technowave can help you create a digital pricing setup based on your store layout, existing ERP and operational needs.
Contact Technowave